We were brought on by Ogilvy to produce a stills campaign for a new collaboration between Neutrogena and cult T-shirt label Ruby Loot. The aim was to create a laid-back, editorial-style image set that felt effortlessly cool, rooted in a nostalgic, 90s-inspired aesthetic feat 3 products.

We shot everything over a single day at a residential location in West London with talent Ash Holme - TikTok creator and social personality with over 1.6M followers. Working with a tight, four-person crew, we captured a mix of candid, softly styled moments across multiple setups.